Friday, April 18, 2014

US Airways: From #EpicFail to a Solid Lesson in #H2H

US Airways is the first brand I have seen show real class in how they handled a pretty huge social media crisis. And I feel endeared to them now: they get me as a human because I make mistakes, too. Kudos to USAirways – you’re a great example of an #H2H brand.

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