Samsung's Galaxy S3 smartphone, the company's latest in the Galaxy series.
(Credit: Josh Miller/CNET)
SAN JOSE, Calif. -- Samsung has as many as 100 smartphones in the U.S. market at any given time, the company said in court today.
Part of the reason for that, one of the company's chief strategy officers explained, was that country's top carriers demanded it.
"The carriers want to differentiate their portfolios, as well as their services," said Samsung chief strategy officer Justin Denison "They typically ask us for some element of uniqueness in physical design for competition, and all the Galaxy devices look distinctly different."
But how much of a difference there is between Samsung's own devices is seemingly less of a concern by Apple, which has taken the South Korean technology giant to court over what it says is "slavish" copying to its own smartphones and tablets.
Denison's testimony this morning, which was a continuation of his time on the stand at the end of last week, centered on the company's sales to carriers. Samsung wanted to point out the breadth of its smartphone portfolio, and explain to the jury -- who is to decide the case -- how it did business around the world.
Apple had originally brought Denison up to point at internal studies Samsung had done to evaluate strategic avenues against the iPhone. Samsung proceeded to spend some of its own ... [Read more]
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