Sunday, July 29, 2012

Why Apple users are happy to be more inept than Microsoft's










It's four in the morning, and still he's helpful. These are such nice people.




(Credit: Apple Screenshot by Chris Matyszczyk/CNET)

The other day, I received a tweet from someone supposedly representing Microsoft.




He told me the company was opening a new store near my local Apple store and please could I recommend some people to go work there.




I tend to steer clear of teenage techies and their superior tics and snorts, so I didn't reply. I had no idea who this man was anyway. It's not as if he'd offered a commission.




However, it did make me wonder about Microsoft's sudden enthusiasm for retail.




Just as Apple's new Genius Bar ads seem to have made many wonder about Apple's sudden enthusiasm for showing its customers as nincompoops who can't operate the simplest -- no, really, the simplest -- programs.




Should you have missed these ads, they show Boy Geniuses being ever helpful, even at 4 a.m. when strange men come knocking on their door asking for, you know, help.




Many seem to have branded these ads as terrible, awful. They have offered that Steve Jobs would never, ever have approved such, such stupidity.




The apogee, perhaps came in ... [Read more]











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