More people negotiated their way to travel deals last year.
(Credit: Priceline) U.S. consumers spent more than $100 billion on online travel bookings last year, making 2012 the first year ever that the $100 billion figure was surpassed, according to a report from ComScore.
Related stories:
- Priceline names its own price for Kayak: $1.8 billion
- Priceline gets Shatner an angry daughter for Super Bowl
- Tech Minute: Book airfare online, fly for less
The company, which tracks Web site visitors and other information, said U.S. travel e-commerce sales reached $103 billion in 2012, up 9 percent from the previous year. Air travel bookings, up 10 percent from the previous year, accounted for nearly two-thirds of all travel spending.
The data is the latest signal of just how many consumer tasks are moving online. ComScore noted that travel was a pioneer in the e-commerce category 15 years ago, and it's still growing ... [Read more]
No comments:
Post a Comment